Cromā

Infiniti Retail
Cromā
Industry Retail
Founded 9 October 2006
Headquarters Mumbai, India
Number of locations
 400+
Area served
 India
Key people
  • Avijit Mitra (CEO & MD)
  • Shibashish Roy (COO)
  • Pramod Dangaich (Chief Financial Officer)
  • Venu Gopal (Chief Buying Officer)
  • Suman Chakraborty (Chief Business Officer – Stores)
  • Mayank Sanghani (Chief Business Officer - Own Brand)
  • Rohit Sharma (Chief of Supply Chain & Customer Service)
  • Sudhansu Sekhar Misra (Chief Human Resources Officer)
Products Consumer electronics
Revenue Increase₹15,851 crore (US$2.0 billion) (FY23)
Negative increase₹−957 crore (US$−120 million) (FY23)
Parent Infiniti Retail
Tata Group
Website www.croma.com

Cromā is an Indian retail chain of consumer electronics and durables run by Infiniti Retail, a subsidiary of the Tata Digital. Croma offers over 16,000 products across 550+ brands through its stores spread in numerous major cities of India.

Croma has significantly increased its footprint with more than 400 stores in around 130+ cities in India, in addition to its online presence.

Location

Presently, there are a total of more than 400 Cromā stores across 130+ cities in India.

The stores are spread throughout much of India.

Croma Stores – Statewise

In 2012, Infiniti Retail Ltd acquired the Indian retail business of Woolworths for A$35 million, or Rs. 200 crore. Woolworths was tied up with Tatas since 2005 for external support in the electronic retail market.